Real Estate Investing | Real Estate Training | Property Investing | How to Invest In Real Estate

Let’s get right to the point here!

Classified ads work IF YOU DO THEM CORRECTLY!

There are hundreds of classified ads in any of your publications on a daily basis. Most of them look identical to one another and don’t do anythingto grab the attention of your prospects.

Your only goal in marketing is to get apotentially motivated seller (or buyer) to contact you. Nothing else! (Despite what some say).

Just as in any training that I do on marketing, I will tell you Continue Reading

Real estate videos are getting easier and easier to produce… and cheaper and cheaper to create. Most people are familiar with the virtual tour type of real estate video where you can see a 360 tour of the property.

However, the virtual tours of the 90s and early 2000s are getting outdated fast, not to mention, they distort the property.

In this article, we’re going to talk about a different kind of real estate video: The Talking Head. (For more information on property videos, see the article entitled “Real Estate Video to Find Buyers”). Continue Reading

One of the biggest keys to success with potential buyers in a buyers’ market is the perception that they are “getting a deal”. Using an auction, whether going through an auction house or conducting a silent, private, auction on your own is a great way to give potential homebuyers the perception of a great deal!

NOTE: Be sure to check with an attorney in your area to make sure that you have all of your legal requirement in place to protect yourself when you’re selling through a home auction.

If you were to poll a group of motivated homebuyers and ask them; what is the most important thing they are looking for in a purchase, you would think maybe it would be the number of bedrooms, square footage or location, when the reality is they just want to know they are getting a deal. Sure, the other criteria is “part” of the equation, but the “deal” is the clincher! Continue Reading

Real estate video is becoming more and more popular whether you’re talking about property videos or talking head videos to establish trust and credibility.

Now, we’re not talking about the Virtual Tours Realtors® were using in the late 90s and early 2000s. What I’m referring to here is creating real estate videos and posting them to sites like YouTube.com and Vimeo, among others.

With the increasing popularity of these types of sites, it’s impossible to deny the power of video, especially given research that shows between 84%-93% of all buyers start their search online! And of those, you increase your chances of buyers looking at YOUR property when you have a virtual tour, video or slide show. Continue Reading

Bandit signs are highly effective when it comes to wholesaling houses. Lots of investors will use bandit signs to find motivated sellers, but few will use bandit signs to find buyers and sell property fast!

When using bandit signs to target buyers, here are some tips you can use to save time and money (We’ve spent thousands of dollars testing and tracking).

Types of Signs:
Use white or yellow 18×24 blank bandit signs. You’ll want to use the corrugated plastic ones that come with the metal stands. Continue Reading

When you’re flipping houses (aka wholesaling), aside from finding a motivated seller with equity, the most important piece of the puzzle is the ability to find buyers. Here’s a strategy that will show you how to sell a fixer upper (that you currently have under contract) THIS weekend!

This will work if you’ve got a property under contract that you need to wholesale OR if you’ve got a fixer upper you’ve already closed on and you simply need to find a buyer fast. In either case, we’re going to assume that you’ve got to find a buyer, and you’ve got to find a buyer FAST!

One of the most successful ways to flip a house is to hold an “event”. This type of event is going to be a little different Continue Reading

There’s no doubt that to be successful in real estate you need a website, a property website, in particular if you’re looking to sell a deal. Property Websites are popping up all over the Internet and for good reason: They are an effective way to get people to view your properties as well as interact with potential buyers all over the world.

There are lots of companies and services that are selling websites for individual properties. You basically go and buy a domain name (i.e. 1234MainSt.com) and they allow you to use one of their templates and host the site for you.

Although this isn’t a “terrible” solution for a property website, it’s not the best alternative. You can get a property website that is more effective, better optimized, and less expensive. Continue Reading

One of the biggest concerns investors and homeowners alike have in this market is how to sell your home fast… And it doesn’t matter if it’s your personal residence or an investment deal.

You can use this strategy to find a retail buyer for a house you’ve already rehabbed, a tenant-buyer for a lease option, or a straight renter to fill a vacancy. When I refer to the term “buyer” below, I’m referring to anyone that’s going to move into or take the property off of your hands.

Here are 5 Steps to Selling Your House Fast. Continue Reading

The key to selling a house in any market is finding the right buyer.

Just a few short years ago, buyers for real estate deals were crawling out of the woodwork, and finding motivated sellers was the challenge. Now, motivated sellers are a dime a dozen, and the challenge lies in how to find buyers for real estate.

In order to sell your property, the most important thing is to determine who the ideal buyer actually is. Now in this article, I’m not referring to the psychographics of buyers, but a specific “type” of buyer.

To find buyers for every real estate deal, you simply need to figure out which of the 5 types of real estate buyers your house most appeals: Continue Reading

So, the past week has been a little shaky at best!

We had to move all of our company’s web servers to a new hosting account. I’ll save you all the technical details and leave it at this: if you’re ever changing websites and/or hosting accounts, HIRE IT OUT!

At any rate, there was an interesting experience that arose from going through the process of upgrading our servers. I felt frustrated and overwhelmed the whole time and was operating in a reactive state. More than once, I simply tried to cancel the upgrade and was determined to go to another company.

I didn’t know what had happened already. I didn’t know what to expect next. Continue Reading